Job Title: Brand Development Manager
No Relocation Assistance Offered
# 162735 - Managua, Managua, Nicaragua
Who We Are
Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.
We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health.
If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team!
About The Role
The Brand Development Manager is responsible for the implementation and execution of marketing plans and programs of the assigned brands to achieve their business objectives. Responsibilities include implementation of marketing plans, launches, re-launches, line extensions, brand activations and promotional activities. Responsible for the Local sub-category P&L's. Monitors & explains variations in Market Share and Key Financial Ratios. Responsible for the marketing input in the CBP process, demand plan and Commercial Meetings. Supports in the preparation of the Budget Review, Mid-Year Review, and business reviews for Corporate & Division.
Main Responsibilities:
- Implements Go to Market plans and 5Ps strategies to achieve goals.
- Responsible for the Local sub-category of Profit and Loss Statement.
- Leads Commercial Meetings and supports the preparation of Budget Review, Mid-Year Review and business reviews for Corporate and Division.
- Implements Pricing strategies and monitors market implementation to take corrective actions. Recommends Price Increases.
- Develops/Delivers presentations of launches, promotions/ initiatives and business status to the Commercial team. Monitors launch activities execution and performance.
- Analyze Key Performance Indicators to identify local issues and business opportunities. Brings action plan proposals for discussion, alignment and approval in Commercial Business Planning (CBP) or Commercial meetings.
- Manages consumer promotion expenditure and supports the Regional Category Marketing team and Brand Accounting with analysis and monitoring.
- Monitors competitive activities and communicates them to the Regional and Commercial teams to define forward actions.
- Ensures the execution of local margin improvement and business simplification initiatives, including SKU monitoring and depletions.
- Develops local promotional grid together with Retail Marketing and SDMs.
- Stays in sync with all policies and standards
Basic Qualifications
- Bachelor's Degree or equivalent experience in Marketing, Business Administration, Engineering or related field
- At least 2-3+ years working with the Marketing field and plan executions
- Experience working with Consumer Making on FMCG field
- Management of P&L
- Computer Proficiency (High level of Google Suite)
- English proficiency
Preferred Qualifications
- Master's Degree or equivalent experience
Our Commitment to Sustainability
With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact. We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy.
Our Commitment to Diversity, Equity & Inclusion
Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.
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