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Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognised brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programmes that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

Job Title:  Incubation platform Leader

Travel Required?:  Travel - 25% of time
Date:  16-Jun-2022
No remote working option

No Relocation Assistance Offered
# 129741 - Shanghai, Shanghai, China

Main Purpose of Position:

  • Identify and exploit consumer and market trends


  • Drive Growth through innovation across the experience ecosystem - new products and product forms, and new ways of creating experiences - and aligned to overall brand positioning and portfolio strategy



  • Identify & exploit business opportunities through superior consumer, market and competitor trends understanding.

  • Develop category strategies based on consumer/shopper insights, competitive threats and brand issues and opportunities.

  • Applies understanding of local consumers, customers, and competitors to to develop holistic experiences across the ecosystem - including new products and product forms, and ways of creating experiences across touchpoints

  • Work closely with cross function dept. to deliver new ideas to the local consumers.

  • Manage and monitor every new product development project and coordinate with internal departments including R&D, quality control, procurement, logistics, legal, etc., and external parties to ensure timely completion of every NPD project.

  • Lead the new product development of marketing bundles and brand/category plans to create and convert consumer interest to purchase. 

  • Drive growth through innovation


Working Experience

  • 7 years and above brand management experience.

  • FMCG New Product Development experience is preferable.

  • FMCG brand management experience is a plus.


General Skills Requirements

  • Have a good design thinking mindset, proactively understand customers especially on human emotions, redefine problems, make quick hypothesize and facilitate rapid prototyping to fulfill customer needs in a quick pace.

  • Moves beyond traditional ways of doing things; pushes past the status quo

  • Tries multiple, varied approaches to innovative ideas

  • Good English in speaking, writing, reading and listening.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognised brand names as Colgate, Palmolive, elmex, Tom’s of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet.  

For more information about Colgate’s global business, visit the Company’s web site at To learn more about Colgate Bright Smiles, Bright Futures® oral health education programme, please visit To learn more about Hill's and the Hill’s Food, Shelter & Love programme please visit To learn more about Tom’s of Maine  please visit

Reasonable accommodation during the application process is available for persons with disabilities. Please contact with the subject "Accommodation Request" should you require accommodation.

Job Segment: Product Development, Brand Manager, Branding, Procurement, QC, Research, Marketing, Operations, Quality