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Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

Job Title:  Assistant Manager - Consumer Insights

Travel Required?:  Travel - 25% of time
Date:  Jan 22, 2022
Remote working option during the current situation

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom’s of Maine, Sanex, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet, Hill’s Prescription Diet and Hill’s Ideal Balance.

For more information about Colgate’s global business, visit the Company’s web site at http://www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit http://www.colgatebsbf.com. To learn more about Hill's and the Hill’s Food, Shelter & Love program please visit hillspet.com. To learn more about Tom’s of Maine  please visit  http://www.tomsofmaine.com.

Location: Mumbai, Maharashtra, India
Relocation Assistance Offered Within Country
# 110256

 

Job Purpose:

Drive business growth through sharper insights on consumer, culture and category; build a future ready agile marketing organization through foresight and experimentation.  

Job Context and Challenges:

The challenge is to get future ready and transform the insights organisation. Traditional approaches to research are not yielding results. As an organization we want to be multi source in approach therefore holistic and not siloed, agile and relevant in the sense of new consumer touch points and data sources. 

Functional Linkages :

Hierarchical and Functional linkages:  The position will report to the Head – Consumer Insights India. Our expectation is this person should be able to take his manager’s position in 2-3 years’ time. This position will require working closely with the India Marketing team, Division CMI team and India Planning team (agency planning). 

External:  Agencies- conventional insights companies (eg Nielsen), new tech companies (eg Toluna), analytics companies like Fractal etc. 
 

Key Accountabilities (A collection of duties and/or responsibilities assigned) 
1. Drive insights based IMC/ communication     

•    Imbibe insights and consumer journey understanding in development of all IMC/ TV copy or digital content. 
•    Articulate campaign KPIs from brief and stay true to measuring them
2.    Drive foresight process    

•    Develop and drive a foresight process through which we will monitor emerging trends in category/ culture and consumer
•    Synthesise these insights and drive a quarterly engagement with stakeholders
3.    New Methodologies  and approaches experimentation    

•    Identify newer approaches/ data sources for more effective in sighting
•    Find ways to tie up from multi source rather than depend on standard and single sources 
4.    Brand/ segment and category insights leadership    

•    Leads specific brands/ segment or category insights across all P’s

 

Experience : (Min 10 years)
•   Agency experience 5-6 years 
•   Consumer Insights experience in marketing lead organisation/s for min 4-6 years

•   3-4 years in consumer product/new tech companies 
•   Active involvement in advertising/ communication either in account planning

Education: Graduate/MBA/ MSc Statistics will be preferred. 

Are you interested in working for Colgate-Palmolive? You can apply to work with us using this online application. Attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process.

Become part of our team. We look forward to your application.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, or any other characteristic protected by law.


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