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Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

Job Title:  Marketing Manager, OC, Asia Pacific Division

Travel Required?:  Travel - up to 10% of time
Date:  Nov 24, 2021
No remote working option

Relocation Assistance Offered Globally
# 114182 - Hong Kong, Hong Kong, China

MAIN PURPOSE 

 

The position is responsible for leading development of the Asia Pacific brand strategy for one of the key Oral Care Big Bets across the region, as well as the Manual Toothbrush strategy. This includes management of brand growth plans and equity enhancing activation to drive brand equity while maximizing long and short term sales volume, profits and market shares.

 

KEY RESPONSIBILITIES

  • Identify growth opportunities within the Asia Pacific market place and develop short and long term marketing plans (identifying share, volume and profit objectives and devising strategies to meet them on regional basis).

  • Align with IBE on identification, preparation and execution of comprehensive brand engagement and communication campaigns to drive growth

  • Evaluate and recommend product pricing and advertising strategies to CIC

  • Ensure that portfolio and sizing mix are constantly reviewed and appraised for revenue growth opportunities.

  • Understand and utilize consumer insight/eCom data trends to build brand growth plans

  • Monitor advertising spend on category core equities

  • Develop and align priorities for category with Division Marketing Head

  • Drive Asia Pacific Category focus with special project/task force participation

  • Liaise with subsidiaries/hubs and Innovation teams

  • Monitor product performance against plan and set course correction if necessary to ensure that targets are achieved

  • Evaluate and action profitable growth plans across category and products without detracting from perceived product quality

 

REQUIREMENTS

  • Bachelor degree and above, majoring in Marketing, Business Administration will be a plus 

  • At least 10  years of brand management and/or customer marketing, customer management experience in consumer goods industry

  • Implementation of at least one business building initiative, e.g. new product launch, relaunch, equity campaign, etc.

  • Key involvement in business analysis, marketing plan development, and cross-functional project management

  • Strong in project management and multi stakeholders communication 

 

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom’s of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. 

For more information about Colgate’s global business, visit the Company’s web site at http://www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit http://www.colgatebsbf.com. To learn more about Hill's and the Hill’s Food, Shelter & Love program please visit http://www.hillspet.com. To learn more about Tom’s of Maine  please visit  http://www.tomsofmaine.com.

Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.


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