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Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

Job Title:  Retail Environment Manager - IDT

Travel Required?:  Travel - 25% of time
Date:  Jan 28, 2023

Relocation Assistance Offered Within Country
# 150331 - District 1, Ho Chi Minh City, Viet Nam

Job Purpose (Summary of what the job exists to accomplish)

Brand Activation by RE

Run the Commercial Process


Functional linkages

Internal: CD Field Sales, Marketing Team, Sales Effectiveness Team, Budget& Planning, Demand Planning


External: Customers (stockists, wholesalers, retailers), vendors


Key Accountabilities


  • Lead shopper skillset development and drive the initiative across organization
  • Develop 5P & RE Strategy which is in line with the category and brand strategy
  • Lead  CBP Monthly Discipline,  drive the commercial agenda to maximize growth in the priority RE’s
  • Drive Insights and Analytics for the sub by Identifying emerging shopper trends, new RE’s, and customer specific insights.
  • Manage the GTN investment by developing an RE investment strategy, prioritize Investment across the different RE’s & Customer based on detected opportunities, growth expectations and ROI analysis.
  • Ensure excellence on the Marketing activation (Touch point prioritization) to implement: Brand activation and Category demand creation; the activity grid and new product Go to Market for the subsidiary that is developed by Consumer Marketing in the Hub. – leverage local insights to amplify brand message.
  • Set the KPI’s that are going to be tracked (5P’s) and identify action plans to address the opportunities.
  • Ensure Category/RE strategies being translated into customer engagement plan.
  • Develop and annual review retail GTM Strategy
  • Support the process for Budget Review/MYR Volume plan & Financial Goals with Consumer Marketing in the Hub Commercial goal setting including investment posture to reflect Sub’s RE / Customer strategies.
  • Lead the Retail Category Development process in the organization and prioritization of services. Develop a Category Management Strategy and activity plan
  • Responsible for In Store Management  (for decentralized market, this role can report to Country Manager  -- guideline, manage agency, POS development, field force automation backend, tracking  5P execution



Essential: MBA / BA degree in Business Management – specialization in Sales & Marketing


Leadership Competencies:

Essential: Analysis/Decision Making, Influence/Negotiation, Consumer/Customer focused, Developing & Coaching people, Teamwork & Collaboration

Desirable: Fostering Experimentation, Driving Innovation



Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom’s of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. 

For more information about Colgate’s global business, visit the Company’s web site at To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit To learn more about Hill's and the Hill’s Food, Shelter & Love program please visit To learn more about Tom’s of Maine  please visit

Reasonable accommodation during the application process is available for persons with disabilities. Please contact with the subject "Accommodation Request" should you require accommodation.

Job Segment: Demand Planner, Supply Chain, Marketing Manager, MBA, Field Sales, Operations, Marketing, Management, Sales