Job Title: Senior Search Manager Latin America
No Relocation Assistance Offered
# 145001 - Del.Miguel Hidalgo, Mexico City, Mexico
The main objectives of the Search Manager are to:
- Elevate the importance and execution of Search in the region
- Support eCommerce initiatives
- Identify and test new digital capabilities
- Support IBE with strategic technical assessments to promote and accelerate the digital transformation in Latam
The principal Duties and Responsibilities are:
Work with Global, regional CP & agency Search teams, as well as external partners (Google and eTailers) to:
- Develop and keep a search strategy updated, as this discipline evolves
- Ensure top ranking positions for the most important terms of all categories in Google and eTailers sites
- Generate qualified traffic to the company websites and eTailers
- Provide insights, trends and recommendations to update keyword lists and develop new content pieces
- Monitor and report results to all relevant stakeholders, using the success metrics defined
- Train the marketing community to be more search savvy and perform local initiatives
Support eCommerce efforts and teams with digital media expertise, basic & advanced content development, storage and maintenance, new features in the websites, aiming at increasing exposure, sales and conversion
Provide technical support and assessment on new technologies and tools that can help accomplish the 2025 strategic digital initiatives
Develop people to build a best in class team with the required technical and leadership competencies, to face the new challenges of a data driven, people centric and agile market & organization.
Education level:
- Bachelor’s Degree
- Constant training to understand the latest trends, technologies, tools and opportunities
Requirements include:
- Solid knowledge and 8+ years of experience in Digital Marketing
- 4 years of experience in Search
- Knowledge and experience in all digital marketing disciplines (paid, owned and earned media, search, programmatic buying, martechs, mobile, data, social etc)
- Leadership and management experience in an ever evolving digital market to build, develop and motivate people, as well as to work with multifunctional regional & local teams, outside partners and vendors
- Experience in ecommerce
- Fluent English
- Fluent Spanish
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.
Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognised brand names as Colgate, Palmolive, elmex, Tom’s of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet.
For more information about Colgate’s global business, visit the Company’s web site at http://www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit http://www.colgatebsbf.com. To learn more about Hill's and the Hill’s Food, Shelter & Love program please visit http://www.hillspet.com. To learn more about Tom’s of Maine please visit http://www.tomsofmaine.com.
Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.
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