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Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

Job Title:  Category Management Specialist

Travel Required?:  Travel - up to 10% of time
Date:  Dec 2, 2022
Partial remote working option

No Relocation Assistance Offered
# 144086 - Buenos Aires, Buenos Aires, Argentina



Mission of the position is to achieve category advisorship / expert status with our customers

The CatMan Specialist  is responsible to develop and deliver the Retail Category Development Services to our customers:



  • Category knowledge            
  • Category optimization            
  • Joint category planning  


Is also responsible to build and disseminate Category Knowledge and to drive retail category focus within the commercial team
The role requires a strong understanding of the shoppers in different RE’s across the category. The CatMan Leader needs to identify category business challenges within RE’s and for priority customers, and develop shopper based solutions.

Close relationships with Insight, Marketing, RE Managers, CDTs, Finance, CS&L will be critical to success in this role.


Key Responsibilities      


Getting ready 


  • Understand the role of the category within all RE’s (one way) and priority customers (two way)
  • Gather and document customers’ category strategies and KPIs (for 2-way customers)
  • Develop local e-guidebook for the prioritized categories; consolidate Consumer & Shopper knowledge and retail trends in a Category Story, leveraging eGuidebook
  • Master information from Global Sites (e.g. Planet Retail, CP Cust engagement center, e-guidebooks, Shopwise, ShopperSmart etc.)



Develop and deliver two-way services


  • Identify 2-way customers’ category challenges and articulate questions to understand the “why”
  • Work with the Insight team to develop the insights and opportunity. Work with RE Managers, Marketing and Insights team to ensure allocation of resources / budget.
  • Develop retail category strategy (using the Category Strategy blueprint)
  • Ensure development of solutions that maximize category growth opportunities for all RE’s (one way) and priority customers (two way),
  • Develop Recommended Assortment and Planogram
  • Coordinate cross-functional team to develop category solutions (e.g. Shopper programs, potential breakthrough initiative)
  • Coordinate a Customer-CP RCD Workshop
  • Responsible for the quality of CP’s Category Review process and output.
  • Monitor Category Review outcomes and communicate to commercial organizations.
  • Monitor and share with customer category results of agreed solutions


Develop and deliver one-way services



  • Develop one-way category knowledge sharing protocol (e.g. newsletter)
  • Develop “Ideal Store” recommendation for priority categories
  • Develop and deliver training to CP team for “Ideal Store” implementation
  • Monitor implementation and results and communicate to commercial team






  • Build category knowledge bundle for internal use (incl. CP Category Strategies)
  • Develop and deliver internal category coaching sessions to disseminate category knowledge (annual) and retailers’ perspective
  • Provide input to annual commercial planning by highlighting category dynamics and opportunities by RE / customer, including category promotion learning, ASP trends, category portfolio opportunities etc.




Retailers’ category challenges & strategies            

  • Share two-way customer category challenges / opportunities and retail category strategies (blueprint) with the commercial team (gaining customer’s approval where required by confidentiality agreements).


Customer Category Profitability  


  • Track Retailer category/brand profitability where possible for each RE/Customer
  • Identify ‘at risk’ brands, forms, sizes where there are gaps vs category average performance and average customer margins
  • GTM/NPD            
  • Provide key inputs to GTM team for all NP development & new projects
  • Develop Category based plan by RE for customers’ presentation.
  • Provide anticipated trade acceptance for new products at product concept stage.


KEY CONTACTS          


  • To better align to our customers he/she must spend time with CDT’s & Customers where appropriate. This would include monthly store visits.


Background Required


  • Business Degree
  • 3+ years of Customer Marketing / Marketing /Sales /CatMan
  • Other relevant CD / Marketing experience
  • Fluent Eglish


Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognised brand names as Colgate, Palmolive, elmex, Tom’s of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet.  

For more information about Colgate’s global business, visit the Company’s web site at To learn more about Colgate Bright Smiles, Bright Futures® oral health education programme, please visit To learn more about Hill's and the Hill’s Food, Shelter & Love program please visit To learn more about Tom’s of Maine  please visit

Reasonable accommodation during the application process is available for persons with disabilities. Please contact with the subject "Accommodation Request" should you require accommodation.

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