Shopper Marketing Manager eCommerce for Amazon

Relocation Assistance Offered Within Country
# 75399 - Seattle, Washington, United States

Job Summary:

The position develops robust engagement plans along the complete Path to Purchase based on insight, testing and experience. The objective is to accelerate growth across wellness and therapeutic brands while also partnering with retailers to expand their categories.  This role will ensure the brand strategy is executed and integrated with other commercial plans. This position will also help to build learning and capabilities within the broader commercial team.

Principal Duties and Responsibilities:

▪    Lead the development and execution of “Complete Path to Purchase” Media and Communication plans
▪    Collaborates with brand teams & agency to ensure the delivery and execution of content to drive Traffic, Conversion and Retention
▪    Develop Joint Media Plans with eCommerce customers, aligned to the overall Commercial Plan
▪    Integrate plans with digital/shopper marketing to develop and execute eShopper engagement programs
▪    Manage the planning and allocation of A&P investment with customers in line with the Commercial Plan
▪    Use shopper and category data and tools to identify growth opportunities
▪    Identify key insight gaps and work with Insights and Analytics team to address
▪    Build growth proposals to gain internal alignment to unlock opportunities

Basic requirements:

• BS/BA degree or equivalent required
• 10+ years combined experience in marketing or sales, with at least 5 years coming from Marketing
• Strong computer and Google suite of skills

Preferred requirements:

• MBA
• Experience in CPG/Pet healthcare industry
• eCommerce experience
• Shopper or Customer Marketing experience

Expected Areas of Skills:

▪    Digitally savvy and curious, understand the dynamics of eCommerce
▪    Possess strong influencing skills
▪    Seeks to discover common ground, identify vital interests, and understand the customer’s underlying priorities
▪    Uses data and analytics to develop commercial recommendations that result in Growth
▪    Works effectively across functions, channels, and categories to align priorities, solve problems, optimize resources, and drive effective execution

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Are you interested in working for Hill's Pet Nutrition? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Work that matters, fueled by passion for pets!  At Hill’s we have a purpose.  Every day around the world, we transform the lives of millions of pet families through pioneering innovation, amazing nutrition, and the best and brightest people. Founded more than 75 years ago with an unwavering commitment to pet nutrition, Hills' mission is to help enrich and lengthen the special relationships between people and their pets. 

HILL'S® Prescription Diet® therapeutic pet foods, HILL'S® Science Diet® and HILL'S® Ideal Balance™ wellness pet foods are sold worldwide. Hill’s is a division of Colgate-Palmolive, a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition, with sales of products in more than 200 countries.  To learn more about Hill's and Colgate, please visit http://www.hillspet.com and http://www.colgatepalmolive.com, or find us on LinkedIn, Facebook, Twitter and YouTube.

Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.