Share this Job

Senior Insights Analyst

Apply now »
Apply now

Apply for Job

Date: Feb 11, 2019

Location: Seattle, WA, US

Work that matters, fueled by passion for pets!  At Hill’s we have a purpose.  Every day around the world, we transform the lives of millions of pet families through pioneering innovation, amazing nutrition, and the best and brightest people. Founded more than 75 years ago with an unwavering commitment to pet nutrition, Hills' mission is to help enrich and lengthen the special relationships between people and their pets.

HILL'S® Prescription Diet® therapeutic pet foods, HILL'S® Science Diet® and HILL'S® Ideal Balance™ wellness pet foods are sold worldwide. Hill’s is a division of Colgate-Palmolive, a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition, with sales of products in more than 200 countries.  To learn more about Hill's and Colgate, please visit http://www.hillspet.com and http://www.colgatepalmolive.com, or find us on LinkedIn, Facebook, Twitter and YouTube.

Location: Seattle, Washington, United States
Relocation Assistance Offered Within Country
# 72321

 

Position Purpose:

 

Enable business growth and efficiency in the Amazon Business by applying advanced analytic techniques to traditional and emerging sources of data.  Contribute to a culture of business integration, innovation, and continual improvement.

Manage and execute best in class analytic capability for pet food category including:

 

Marketing Mix Modeling

Revenue Growth Management: Pricing and promotion elasticity and simulation

Portfolio Optimization/Assortment modeling

Shopper and product decision hierarchies

Forecasting and predictive analytics

Business Tracking and Evaluation

 

Partner with Hill’s category functions including Marketing, insights, finance and retail marketing.

 

Responsibilities include:

 

  • Lead and implement analytic initiatives including Marketing Mix Modeling, pricing, revenue management, portfolio optimization/assortment, shopper decision hierarchies, and predictive forecasting.
  • Share integrated learning by partnering with the Commercial team by connecting the dots and linking various types of data (example: Nielsen, shopper, expert panel or consumer data) to influence business decisions
  • Conduct ROI analysis of any customer/consumer investment related to commercial channels and provide the analytical support to all Test&Learn, in conjunction with marketing and finance for projects implemented by the team
  • Leverage e-audit insights to assess Hill’s and competitor instore/clinic/online presence, determine and lead the implementation of all corrective actions, to coordinate with the customer teams and/or customer for the content for our brands to meet both the customer and Hill’s guidelines.
  • Support the commercial channel teams in the business planning process, including the administration and input into business planning system for new items, promotions, promotion grids and other instore/online activities.
  • Stay informed about key trends and competitor activities in the assigned channel segment
  • Deliver full promotional analysis of all retail environment activity to contribute to promotion program efficiency and optimized ROI. Conduct pre & post evaluations, regularly assess ROI with outputs and recommendations shared with key cross functional business partners.
  • Collaborates with the Marketing function to deliver and execute the best content for our brands on all E-Commerce sites. To be an eCommerce expert in Search, Relevance and Navigation and advice Digital team on retailer specifics.
  • Assist the commercial channel teams in the development and measurement of all customer joint business plans                                      

 

Expected Areas of Skills:

 

  • Strong interpersonal skills, including negotiating, persuading, and consensus building.
  • Strong verbal and communication skills.
  • Strong cross-organizational collaboration skills.
  • Experience working with multiple sources of data and suppliers (Nielsen, IRI, Shopper data, other Advanced Analytic suppliers).
  • Proficiency in fundamental tracking and business review including Nielsen Nitro and HH panel fundamentals (Source of Volume, new product tracking, segmentation, shopper conversion/leakage, penetration, switching)
  • Demonstrated proficiency in MMM, Pricing and Promotion Elasticity and modeling, Decision Hierarchy, Portfolio Optimization/ Assortment, Forecasting and Predictive Analytics
  • Experience in breakthrough capabilities including  Data Visualization and Artificial Intelligence a plus
  • Knowledge of shopper capabilities ( HH panel, retailer loyalty card, InfoScout,  other shopper data )
  • Knowledge of advanced targeting/direct response a plus.
  • Demonstrated competencies in consultative skills, change management, action/results oriented, partnership, effective interpersonal skills, clear/persuasive communicator, problem solving and strategic thinker – relevant insights tied to strategy and business growth, anticipating opportunities/issues, developing workable insights/solutions, and activation      

                                                                                                                            

    What you need for this position:

     

  • Bachelor’s degree
  • Minimum 3 years of experience in CPG industry working with Amazon in sales / marketing
  • Minimum 2 years of experience in syndicated and advanced analytics

 

It’s an advantage to have:

 

  • Advanced degree in related field (MBA / Masters in Statistics)
  • Strong mathematical background

 

 

 

 

Are you interested in working for Hill's Pet Nutrition? You can apply to work with us using this online application. Attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process.

Become part of our team. We look forward to your application.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, or any other characteristic protected by law.

 


Nearest Major Market: Seattle

Job Segment: Social Media, Change Management, Revenue Management, MBA, Marketing, Management, Finance

Apply now »
Apply now

Apply for Job