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Category Manager/Senior Brand Manager

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Date: 19-Dec-2018

Location: Guangzhou, 44, CN

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognised brand names as Colgate, Palmolive, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom’s of Maine, Sanex, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet, Hill’s Prescription Diet and Hill’s Ideal Balance.

For more information about Colgate’s global business, visit the Company’s web site at To learn more about Colgate Bright Smiles, Bright Futures® oral health education programme, please visit To learn more about Hill's and the Hill’s Food, Shelter & Love programme please visit To learn more about Tom’s of Maine  please visit

Location: Guangzhou, Guangdong, China
No Relocation Assistance Offered
# 70980

Main Purpose of Position:

  • Build brands and growth plan for the sub brands in scope.
  • Lead new launch go-to-market plan and execution.
  • Achieve business results through executional collaboration and influence with commercial team.
  • Lead a team of 1- 2 (ABM/BM)


  • Formulate specific brand strategies and business plans consistent with overall category. Implement category strategies based on consumer/shopper insights, competitive threats and brand issues and opportunities
  • Drive the development and execution of portfolio, new launch and brand/category plans.
  • Close collaboration with sales and other functions to drive business results and activities through executional excellence and leadership of the commercial team.
  • Develop brand activations (digital and shopper) to drive brand and conversion.
  • Applies understanding of local consumers, customers, and competitors to adapt the global bundle while sustaining the global strategy and product message
  • Partners with cross functional colleagues to ensure MKT activities are executed according to strategy and are supported by investments in promotions and advertising

Working Experience:

  • At least 8 years and above brand management experience
  • FMCG brand management experience is a plus


  • Bachelor & above, MBA is a plus

General Skills Requirements:

  • Fluent English and Chinese Mandarin
  • Outstanding capability in articulation and presentation
  • Positive (result-driven) and agile mindset.


Are you interested in working for Colgate-Palmolive? You can  apply to work with us using this online application.  Attach all relevant documents such as a cover letter and resume or CV. Applications received by email are not considered in the selection process.

Become part of our team. We look forward to your application.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, gender identity, sexual orientation, national origin, ethnicity, age, disability,  marital status, or any other characteristic protected by law.

Job Segment: Branding, Brand Manager, Senior Brand Manager, Manager, Marketing, Management

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