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DT Retail Environment Manager (Trưởng BP Tiếp thị kênh DT)

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Date: Jun 18, 2017

Location: District 1, 65, VN


Employee Referral: ₫10,000,000.00 Vietnamese Dong

No Relocation Assistance Offered



* Tóm tắt công việc

- Develop RE Strategies and 5P’s based on Category and Brand Strategies and on robust RE, shopper and customer insights.

- Work closely with both retail shopper Marketing and Customer Management to develop strategies and tactics to grow business in the specific REs.

- Provide input on RE/Customers  perspective in commercial process.

- Own monthly CBP discipline process (RE perspective).


* Trách nhiệm chính

- Identify, prioritize Shopper/RE Insights for specific RE (to be expert in the RE)

- Develop RE Strategy and 5Ps by RE bases in RE and shopper expertise/insights

- Adapt category promotion activity grid by RE and identify activities to grow the RE and customer

- Adapt GTM plan by RE including selling story and 5Ps

- Define the GTN investment guidelines for the RE

- Develop 5P’s communication tools to CDT to execute the plans

- Analyze and plan to address gaps and opportunity from 5P tracking

- Work with Retail shopper marketing to develop growth strategy , identify and lead RE Growth initiatives including shopper programs

- Own RE perspective (identify gaps and solutions),  within the monthly CBP discipline process

- Develop robust RE Business analysis (e.g. SOM, Dist.) to be the expert on the business by RE

- Lead regular ROI and ROO review

- Develop and deliver RCD services to customers (category knowledge, category optimization and joint category planning) *

- Define Budget Review/MYR volume plan & Financial Goals by RE aligned with commercial team **


Are you interested in working for Colgate-Palmolive? You can apply to work with us using this online application. Attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process.


Become part of our team. We look forward to your application.


Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, or any other characteristic protected by law.


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