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Brand Manager

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Date: Oct 10, 2018

Location: Buenos Aires, B, AR

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom’s of Maine, Sanex, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet, Hill’s Prescription Diet and Hill’s Ideal Balance.

For more information about Colgate’s global business, visit the Company’s web site at http://www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit http://www.colgatebsbf.com. To learn more about Hill's and the Hill’s Food, Shelter & Love program please visit hillspet.com. To learn more about Tom’s of Maine  please visit  http://www.tomsofmaine.com.

Location: Buenos Aires, Buenos Aires, Argentina
No Relocation Assistance Offered
# 69325

 

Position Purpose:

The Sr. Brand Manager is responsible for the results in sales, profitability and market share of one or more subcategories. This position is responsible for adapting the strategies, tactics and Divisional plans to the Regional or local reality. Also is responsible for the definition of Consumer Marketing strategies, tactics, and plans for subcategories.

 

Let’s talk about responsibilities:

 

  • Responsible for the P & L of the sub-categories and products.
  • Define and align the strategies, tactics (5Ps) and Consumer Marketing plans of the sub-categories for the region or country.
  • Define the sales objectives volumes, net sales, market share, product launch and advertising investment of the sub-categories. Monitor the fulfillment of these objectives and take the corresponding corrective actions.
  • Plan, develop and advise on the launch of new products. Coordinate the timing of product launches. Define the mix of brands and portfolio in each country.
  • Prepare recommendations, solutions, and modifications to the strategic guidelines and plans based on information about the competition.
  • Identify needs and prioritize Consumer Insights activities of its sub-categories.
  • Identify market opportunities and threats and recommend appropriate actions.
  • Determine the pricing strategy and suggest SPIs
  • Propose communication plans to achieve the objectives of the promotional grid and new products.
  • Determine and authorize POP strategies, regional promotional events (eg, Oral Health Month)
  • Work with Customer Marketing in the definition of promotions at the channel level and ensure the strategy in POS and business environment.
  • Identify synergies and recommend actions for the control of SKUs (regular and promotional)of the sub-categories.
  • Suggest recommendations and monitor monthly plans for the sub-categories.
  • Maintain direct interaction and alignment with the Customer Marketing Managers and Relations Professionals, Category Development Managers,  in addition to the regional functions of Legal, Supply Chain and Finance.
    • Prepare and make the Budget and Mid-Year Review presentations for the Division.
    • Resolve the concerns of the countries regarding the strategy and marketing tactics of the category.

 

What you need for this position

 

  • Bachelor Degree (Industrial Engineering, Commercial Engineering, Business Administration, Marketing, or related careers)
  • Advanced English
  • Advanced Office package management
  • At least 4 years of experience in the Consumer Marketing area.

 

It´s an advantage if you know about:

  • SAP

Are you interested in working for Colgate-Palmolive? You can apply to work with us using this online application. Attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process.

Become part of our team. We look forward to your application.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, or any other characteristic protected by law.


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